50 Creative and Small Prize Ideas for Different Industries

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What do you want in business? Let me guess…

Grow a sizable email list. Build brand awareness. Lead more people through the doors of your local shop.

Reality check: It’s hard to get people to take notice these days. Whatever your goal is, you can’t create something and just expect them to come.

But if there’s one thing that you should use to your advantage, that’s FOMO. 

Use FOMO by Running a Contest or Giveaway

In case you didn’t know, FOMO stands for The Fear of Missing Out. FOMO is a psychological phenomenon in which people participate in something because they

7 Questions You Should Answer Before Running a Social Media Contest

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A proven way for brands to increase awareness, grow their email lists, and expand their customer base is to launch an online contest.

Names like Harry’s and Dropbox created a massive fan base in less time. At UpViral, entrepreneurs like Nicholas Kusmich were able to sell thousands of books.

These successes would be impossible if not for the power of contests. 😉

When it comes to the online channels that drive traffic to a giveaway campaign, social media wins. The reason it does is that people use it on a daily basis.

Before you start an online

How to Use Instagram to Build Your Email List: A 3-Step Process

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If you are want to grow your audience base, consider building an email list. Fortunately, there are several list building strategies to explore. You can put opt-in forms on your website, host an event, or do guest blogging.

But today, I would like to bring more focus to an approach that speeds up and maximizes your efforts. It’s called Instagram list building.

Now you may be wondering: Why Instagram of all places? What makes Instagram an awesome platform to increase your subscribers?

Reasons to Use Instagram for List Building [5 Useful Stats]

1. Instagram has 800 million

Three Ways to Make Angry Customers Love You

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No matter how hard you try to create the best products and offer the friendliest customer service, you are bound to run into customers who are simply not happy.

These customers might come to you through a complaint on your social media, an angry email, or a bad post online about you or your product.

Facing an angry customer isn’t a walk in the park. It’s not fun, and can really get under your skin. But what can you do about them?

Angry, frustrated customers are an inevitability. The question is:

How to Prevent Cheating in Your Online Contests

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After months or years of struggling to generate more leads for your business, you’ve finally found a real solution…

An online giveaway contest.

Giveaway contests are a smart way to attract potential customers at a cost you can afford. The reason it appeals to the general public is that it capitalizes on the idea of “winning.”

Who doesn’t want to win?

It’s an exciting experience to be able to launch your first online contest. You have a great prize that awaits your potential leads.

However, you hear about cheating in giveaway contests and are worried that there might be

10 Tools to Create and Visualize Your Sales Funnels

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Chances are, you already know what a sales funnel is.

A sales funnel, also called “sales process,” represents the entire customer journey. It would help that you imagine a typical funnel when talking about a sales funnel:

In a sales funnel, a person starts out as a visitor at the top of your funnel. After he goes through a series of interactions with you, he ends up at the bottom of your funnel – and becomes an actual customer.

Here’s a further explanation of the three parts of the funnel…

  • Top of Funnel (TOFU) – This funnel stage represents

10 Tools to Improve Your Landing Page Headlines

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Every element of your landing page is essential in driving conversions for your product.

The headline creates a first impression. The hero shot makes your product more tangible and demonstrates its value. The landing page copy mentions features and benefits. The sign-up form collects your visitors’ email addresses. Customer testimonials add social proof.

While all landing page elements have their own roles to play, nothing is more powerful than your headline.

A good headline is what compels people to pay attention. If they do, other parts of your page get to perform their important functions.

Do you think that coming

How to Drive Free Traffic to Your Landing Pages

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Isn’t it a great thing to be discovered by your audience?

Being known by many is something that every marketer dreams of. Website traffic is as valuable as walk-in customers of a local mall.

Though not every person makes a purchase, it still matters to you that people show up. This gives you time to get closer to them, build a relationship, and along the way convince them to become your customers!

Traffic is important, especially if you’ve built a special landing page to collect new leads and get your existing subscribers to follow a specific action.

On your landing

About to Launch Your Product? Avoid These 7 Critical Mistakes

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When you’re trying to cram months and months of work into a few days in time for your big product launch, well, what could possibly go wrong?

Trust me, a LOT.

I can tell you that from experience.

Over the last 5 years, I’ve done quite a few product launches, and some people would say they were quite big ones.

As awesome as product launches could be, plenty of things could go wrong during the set-up.

In this post,

5 Must-Do’s to Create The Perfect Lead Magnet

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Do you realize the positive impact that a lead magnet has on your audience?

I do, and here’s story I want to share:

As I was strolling down the mall the other day, a saleslady from a new bakery restaurant was offering a free taste of their cakes to passers-by. Nearly 100% of the time, people stopped to get a slice. Others who saw the ones gathering for the free taste were enticed to give it a try.

Can you guess why this new bakery restaurant went out of their way to offer a free bite of their product? That’s