For busy individuals, they probably have their inbox brimming with emails from different people.
Now, which of those messages are they going to read? It’s impossible to open each and every one, especially when one’s so caught up in appointments here and there.
This is where marketers ought to learn to make themselves stand out. You have to convince the receiver to click on your email and read what’s inside, for starters.
One of the best ways to make your email stand out is by making them more personal.
The benefits of personal messages
Generic and uniform emails are just