5 Marketing Psychology Tricks to Use in Your Giveaway Campaigns

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Marketing psychology always comes in handy in any campaign. And yes, that includes contests or giveaways!

But why is psychology important to marketers? Does it help increase conversions? Most importantly, how can we leverage it to boost your giveaways?

I’ve prepared this helpful guide for you. After reading, you should be able to effectively use marketing psychology techniques to your advantage.

Keep reading.

What is Marketing Psychology and Why Should You Care?

It’s really simple: Marketing psychology is when you incorporate psychological techniques into your content or message.

Because once you understand what motivates people to take action, you can

Here Are 11 Ways to Promote a Giveaway

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Do you know what most successful giveaways have in common?

People know they exist.

You see, even the best giveaway fails without promotion.

It’s easy to assume that the work is done after you’ve…

Set giveaway goals. 

Picked a prize.

Put together your landing and share pages.

But the truth is, it’s just the beginning. ?

If you want to know the best ways to promote a giveaway so you can drive a ton of traffic and get more leads, read this post.

Here’s How to Promote a Giveaway: 11 Tips and Tricks

Excited to get the word

10 Simple Hacks That Will Give You Instant Website Traffic

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How fast is your website growing at the moment? If it’s not fast enough, and you are struggling with low conversion rates, there is a problem. You need the right hacks that generate instant website traffic.

Getting more website traffic is perhaps the most essential task you should be working on right now. Because once you get tons of qualified people to your site, everything else improves — email sign-ups, content shares, interactions on your website, and ROI.

Today, I’m about to share 10 tactics to get traffic fast. The best part is that these instant website traffic hacks are

101 Marketing Power Words That Will Increase Your Landing Page Conversions

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Words are like a painting.

Your choice of words and the manner by which you use them elicit a unique reaction among your audiences, as a color palette and painting style would.

What I’m trying to say is that your landing page copy matters. Examine a piece of successful marketing copy, and you will realize that one word or two makes all the difference.

Words that transform a copy from “blah” to “brilliant” are called marketing power words.

For any person who seeks to drive an audience further down his sales funnel, business power words on a landing page offer

How to Create FOMO (Fear of Missing Out) to Increase Social Engagement

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How about being the odd one out? That’s probably one of the most nagging feelings.

Your friends went out to the movies without you. There’s a new fashion trend circulating on social media and you’re thinking of jumping in. Your favorite brand has just launched a giveaway. Everyone in your class is crazy about this new mobile game.  You’re not really into gaming, but you’re curious!  

FOMO stands for the fear of missing out. It’s a psychological phenomenon in which a person feels left out because he missed out on something interesting.

We’re hardwired to belong. Social media intensifies

Why Every Entrepreneur Should Embrace Failure

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Failure is inevitable. It’s a part of life, and entrepreneurs in particular experience a huge amount of it. It’s difficult to stay positive when in the face of failure…

But I’m here to tell you why you should be celebrating them instead of feeling down about it. 🙂

Every entrepreneur has encountered some sort of failure and will continue to do so for as long as they are entrepreneurs. Expect that you will fail a lot of times… because it’s only with failure that you actually learn and improve.

So Here’s What Happened:

Take It from Disney– Repurpose Your Content!

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There’s one weird thing I’ve noticed about us entrepreneurs…

We invest so much time in learning something, working hard to be great at it, even taking the opportunity to master it. But once we know that something works…

We jump onto the next new, bright-and-shiny endeavor.

…Which is kind of counterproductive – and it drives me nuts.

I’ll admit though, this is something I’ve been doing for many years. I was always obsessed with the newness of things–always working on a new idea or a new opportunity, anything that showed new potential.

This Email Can Generate 60% More Revenue in Your Email Promotions

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Ever thought of the possibility of an email generating over 60% of your revenue from that email promotion sent out to your list?

I’m here to tell you that it’s a real thing.

Recently, my team and I spent some time gathering and analyzing data from over the last year in terms of revenue and email marketing. We send out lots of emails to our subscribers, and we keep track–down to the tiniest detail–just where the revenue comes from.

This means that we know exactly which email generates how much revenue.

The Best Ways to Generate Leads for Your Online Marketing Funnel

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Can you imagine building a business without any customers being interested in what you have to offer? Well, that won’t be much of a business at all! For this reason, you need to generate leads. Leads are people who express interest in your business and are likely to become your customers.

Recently, I wrote a blog post about the best funnel mapping tools and in there, I briefly touched on the stages of the sales funnel, aka “sales process.”

The first phase of the sales funnel is dedicated to building awareness, thus our lead generation efforts.


The Foolproof Method to the Perfect Webinar

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Have you ever been to a webinar and just had, genuinely, the best time? Everything about it was impressive, and you wondered if you would ever be able to host a webinar as good?

Maybe you had all sorts of doubts going through your head, about not knowing what to say or not being good with speaking live…

I know the struggle because I’ve been there. I was there for years, in fact.

My mind was making up all sorts of excuses for not being a native English speaker, not knowing the