How Writing Good Copy Can Boost Your Giveaway

by: Leave a Comment

If you could improve one aspect of your giveaway, what would that be?

I know that people have different answers:

  • The competition prize
  • Mechanics of the giveaway
  • Landing page images

But today, we’re going to talk about an essential (but often ignored) part of the campaign…

And that is the giveaway copy.

Writing good copy does the following:

Makes people feel excited about your contest. The right choice of words strikes the right emotional chord.

Improves your giveaway’s conversion rate. Do you want your campaign to attract more email sign-ups? How about more sales down the road?

Positively

…

Here Are 11 Ways to Promote a Giveaway

by: Leave a Comment

Do you know what most successful giveaways have in common?

People know they exist.

You see, even the best giveaway fails without promotion.

It’s easy to assume that the work is done after you’ve…

Set giveaway goals. 

Picked a prize.

Put together your landing and share pages.

But the truth is, it’s just the beginning. 😅

If you want to know the best ways to promote a giveaway so you can drive a ton of traffic and get more leads, read this post.

Here’s How to Promote a Giveaway: 11 Tips and Tricks

Excited to get the word

…

Creating an Influencer Marketing Strategy for Your Giveaway Campaign

by: Leave a Comment

So you’re thinking of running a giveaway. 

You know that it helps you to create buzz and grow your email list.  

But at the same time…

You’re concerned about the fact that nobody knows you.

You have no website traffic.

You have no recommendations.

What if people won’t take part in your campaign?

What if you attract the wrong audience?

Let me tell you this: 

You don’t have to do it all by yourself.

You can leverage the popularity of someone in your niche. Someone whom people trust and take advice from. That “someone” is

…

Email Engagement Tips to Keep People Hooked on Your Contest

by: Leave a Comment

Admit it:  

Putting together a contest can involve a ton of resources.

Time, money, and effort.

After all that you have invested, you only want the best outcomes.

More referrals, more leads, and more sales flowing in.

But as much as you want people to stick around, unfortunately, not everyone does.

Often, people enter a contest or giveaway campaign but don’t stick until the end.

They feel excited at the thought of getting the prize. However, that excitement doesn’t last that long.

The fact that there are too many distractions can keep them from engaging with your business.

What

…

Zapier: Our Newest Integration [And How It Can Help Your UpViral Campaigns]

by: Leave a Comment

Running a contest or giveaway can be stressful enough especially if you got tons of leads flowing in.

Imagine having to manually transfer data to other apps you use such as Google Sheets or AWeber.

Is there a way to automate the process so that you can save time and just focus on making your campaigns better? If you find yourself in this situation, don’t worry…

Today, we’re super excited to announce UpViral’s integration with Zapier! 🎉

You may or may not have heard of Zapier, so here’s what you should know. Zapier is an automation tool that connects over 1,500

…

Changing Children’s Lives One Story at a Time: How Max Rhymes Went from Zero to +7,800 Leads

by: Leave a Comment

There’s a Chinese proverb that goes, “If you want happiness for a year, inherit a fortune. If you want happiness for a lifetime, help somebody else.”

At its core, a successful business is really about helping others. And while there are countless problems in the world that you can solve, it’s always the problem that you’re most passionate about that works in your favor.

Recently, we spoke with Dave Statler, marketing director of Max Rhymes, who was eager to share the brand’s results with UpViral:

  • 7,878 total leads
  • 40-45% opt-in rate
  • Social media audience growth (nearly 1,000 FB fans,

…

11 Best Referral Program Examples (And Insights You Can Steal)

by: Leave a Comment

You can ask people to spread the word about your business but that method can only go so far. What you need is a referral program – a structured means of getting leads for your business by building hype, creating trust, and incentivizing. To give you an idea of what a successful referral program looks like, I’ve prepared a list of the best referral program examples.

Go ahead, check them out:

11 Best Referral Program Examples + Insights

1. Evernote

Evernote is a cloud-based software that you can use to take notes, organize your files, and collaborate with your team.

…

How to Use Contests to Collect User-Generated Content

by: Leave a Comment

Don’t you envy brands that have hundreds to thousands of fans raving about their company?

It seems like people give these brands a lot of attention at their request. They leave great reviews, comment on their blogs, share their favorite brand’s posts with their friends, and more.

What’s even more interesting is that the more these people do it, the bigger and faster the brand’s audience grows.

To give you an example, let’s consider Starbucks…

Starbucks ran a contest in 2014 where they encouraged their fans to decorate their iconic reusable cup with their own drawings

…

How to Choose Images for Your Contest Landing Page

by: Leave a Comment

The Sistine Chapel is one of the world’s most famous works of art. It gets 5 million visitors from around the world each year and 20,000 visitors daily.

If it wasn’t Michelangelo’s stunning paintings, the chapel’s ceiling would still be plain blue and simply dotted with stars, and would probably get a lot less attention.

As you can tell, images can make anything come to life. Images get your point across. In the digital marketing space, images have the power to scale your campaigns. As a matter of fact, the brain

…

How to Do Market Research in Your Contest

by: Leave a Comment

Knowing your audience better is the key to success.

Because if you consider their preferences, you can make your marketing campaigns much more effective and targeted. You get the idea.

Speaking of your audience’s preferences, a topic we need to tackle today is market research… in the context of contests.

“But what exactly do you mean, Wilco?”

I’m here to tell you that you can do market research by running a contest. If it sounds unbelievable, keep reading this post. This article will discuss:

  • Why you should be doing market research
  • Types of market research
  • A 3-step process for

…